Advertising for children

Advertising bans, possible disclosures, case law

Today, children are an attractive target group for advertising, especially as they have considerable purchasing power. At the same time, they are a consumer group that requires special protection. Therefore
legislator has therefore provided for a number of special features and intends to extend protection even further in the future. The event shows what is possible and what is prohibited in advertising directed at children.

Lecturer
ZENK Attorneys at Law Partnership mbB